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Facebook Advertising: Why Aren't You Making Sal...
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If you want to learn how to increase your sales, leads, and engagement with Facebook advertising, then keep reading.Facebook is the most popular and effective social media to advertise a product or a business. It has more than 1.8 billion active users, and several ad formats. In this era people spend a tremendous amount of time on their phone and if you learn to target the right audience Facebook advertising will help you sell almost anything. This book covers the latest strategies that are working on Facebook right now.What makes this book different? Here are some of the things you can take away from the book:How to build a real audienceEngagementsConversionsThe importance of building a communityFacebook marketingCreating and optimizing adsFacebook StoriesFacebook LiveAnd much, much more!Unlike traditional advertising, or other forms of online marketing, Facebook allows specific market segmentation, so you know the precise likes and dislikes of your customer, their interests and behavior, which allows you to create campaigns targeted specially for individual groups. Whether it is a local or enterprise level brand, “like us and follow-up on Facebook” has become the common mantra.Get this audiobook now! 1. Language: English. Narrator: Heath Douglass. Audio sample: http://samples.audible.de/bk/acx0/133094/bk_acx0_133094_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 02.12.2020
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The Instigators , Hörbuch, Digital, 1, 61min
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In 2008, a small band of political activists in Egypt led by a young engineer named Ahmed Maher began organizing on Facebook under the moniker April 6 Youth. Dodging the secret police both online and off, they built a Web page into a movement. Then, in January 2011, they helped architect a final showdown with the country's dictator. David Wolman unspools the riveting behind-the-scenes story of these daring activists and how they planted the digital seeds of a revolution. Award-winning journalist and author David Wolman is a contributing editor at Wired, a former Fulbright journalism fellow and a winner of the 2011 Oregon Arts Commission individual artists fellowship. He is the author of two works of nonfiction. His third book, The End of Money, will be published in February. 1. Language: English. Narrator: David Wolman. Audio sample: http://samples.audible.de/bk/acx0/003107/bk_acx0_003107_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 02.12.2020
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Data for the People: How to Make Our Post-Priva...
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Every time we Google something, Facebook someone, or just carry a phone, we create data. Yet, we do not benefit from this wealth of information as much as we should. Andreas Weigend - an advisor to Alibaba, BMW, Hyatt, MasterCard, and Lufthansa, among others - wants to change that. In Data for the People, he proposes six basic data rights that we all need to make better decisions. Big data is here to stay. The time has come to shift the balance of power back to the individual and find out how data is being used and what needs to change to make data work for you. Vital listening for anyone who owns a mobile phone, Internet connection, or even a debit card, Data for the People puts the power of data back into our hands. 1. Language: English. Narrator: Barry Abrams. Audio sample: http://samples.audible.de/bk/high/001203/bk_high_001203_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 02.12.2020
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The Sacred Sunday Words of Wisdom Journal: Feat...
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It was on July 4th of 2008, I found an up and coming social media website called Facebook. I registered for my first Facebook homepage account and within 30 days had composed a page featuring my “Hawaiian words of wisdom” sayings. I immediately began receiving hundreds of likes and encouraging comments to my new page, which inspired me to begin another new page entitled, “Sacred Sunday Words of Wisdom”. This page would feature my collection of writings and quotations, which I would feature to my many friends on Facebook and then on Twitter, another social media site, posted early each Sunday morning. These early creations have been published regularly on both Fridays and Sundays ever since 2008 and are the source and inspiration for this book. Each Friday, I had posted one of my Hawaiian Words of Wisdom Quotations in both Hawaiian with the English translation. Each Sunday, I had posted one of my very favorite scriptural quotations occasionally with a comment or personal prayer attached. The other days of the week were inspired primarily by my own personal quotations that I had published in my personal newsletter entitled, “The Sacred^Sunday Journals” which went out weekly to over 6,000 subscribers along with my Sunday postings on social media. This new book publication offers daily inspiration and features what are called “The fruits of the Holy Spirit” quotations. It also features the author's "Hawaiian words of wisdom" as well as “Sacred Sunday's scriptural quotations" for 365 days, a full year. They are presented as daily reminders or what may be called “The inspirational word for the day”, Daily "word stone images" are also posted to keep the reader’s attention focused upon those spiritual attributes in each soul’s consciousness that may be reflected upon each day of ordinary time for each individual soul’s lifetime journey. The Sacred Sunday Words of Wisdom Journal begins on a Sunday with day 1 and ends on a Sunday with day 365. My sincer 1. Language: English. Narrator: Michael William AngelOh. Audio sample: http://samples.audible.de/bk/acx0/184505/bk_acx0_184505_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 02.12.2020
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Service Leadership: How Having a Calling Makes ...
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What will motivate an organization’s employees to be fully engaged in the corporate purpose? How can a company be less "Big Brother knows best" and more supportive of individual employees’ pursuit of workplace meaning? Pioneer business strategist Theodore Roosevelt Malloch’s Service Leadership answers these questions and more. "Service leadership" is the service of the diversity of interests of employees and their quest for purpose under the corporate umbrella. An organization will not get the most out of its workforce unless it respects and facilitates each individual’s framework for the pursuit of meaning, which is often done in the context of spirituality and religion. Malloch examines spirituality in Western culture in terms of broad societal trends - the context within which people engage in their individual discernment of meaning. Service leadership takes many forms and is not the same for everyone. People can and want to learn how to become service leaders. Both a practitioner and a professor, Malloch shows how these ideas can be implemented through a detailed framework. His extensive research has confirmed that organizations that do not address the existing core belief systems of employees will be disadvantaged in the marketplace. Interviews with and analysis of top executives at organizations like Whole Foods, Facebook, Gloria Jean’s Coffee, and Costco shed light on how both companies and employees can utilize service leadership to find and keep meaning in the workplace, improving both job happiness and performance.  1. Language: English. Narrator: Tom Parks. Audio sample: http://samples.audible.de/bk/brll/010510/bk_brll_010510_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 02.12.2020
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Move Fast and Break Things: How Facebook, Googl...
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Google. Amazon. Facebook. The modern world is defined by vast digital monopolies turning ever-larger profits. Those of us who consume the content that feeds them are farmed for the purposes of being sold ever more products and advertising. Those that create the content - the artists, writers and musicians - are finding they can no longer survive in this unforgiving economic landscape. But it didn't have to be this way. In Move Fast and Break Things, Jonathan Taplin offers a succinct and powerful history of how online life began to be shaped around the values of the entrepreneurs like Peter Thiel and Larry Page who founded these all-powerful companies. Their unprecedented growth came at the heavy cost of tolerating piracy of books, music and film while at the same time promoting opaque business practices and subordinating the privacy of individual users to create the surveillance marketing monoculture in which we now live. It is the story of a massive reallocation of revenue in which $50 billion a year has moved from the creators and owners of content to the monopoly platforms. With this reallocation of money comes a shift in power. Google, Facebook and Amazon now enjoy political power on par with Big Oil and Big Pharma, which in part explains how such a tremendous shift in revenues from creators to platforms could have been achieved and why it has gone unchallenged for so long. And if you think that's got nothing to do with you, their next move is to come after your jobs. Move Fast and Break Things is a call to arms, to say that is enough is enough and to demand that we do everything in our power to create a different future. 1. Language: English. Narrator: Jonathan Taplin. Audio sample: http://samples.audible.de/bk/macm/001095/bk_macm_001095_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 02.12.2020
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Sprache und Sprachverwendung in der Politik
19,95 € *
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Political action is first and foremost verbal action. This study aims to give students and teachers a solid introductory foundation to the field of â??Language and Politicsâ? as well as to demonstrate the potential of a linguistic approach. The individual chapters are rounded out with references and exercises that add depth to the material.Die Politolinguistik ist eine inzwischen fest etablierte linguistische Teildisziplin, die das Verhältnis von Sprache und Politik zum Gegenstand hat. Mit der vorliegenden 2., vollständig überarbeiten und aktualisierten Auflage des 2002 erstmals erschienenen Arbeitsheftes wird der dynamischen Entwicklung dieses Forschungsbereiches Rechnung getragen und ein umfassender Überblick über Gegenstände und Methoden vorgelegt. Neben "klassischen" Themen wie politische Sprachfunktionen, politisches Lexikon, Kampf um Begriffe, politische Text-/ Gesprächssorten und Diskursanalyse, werden insbesondere auch neue, internetbasierte Formen politischen Sprachhandelns wie etwa Facebook, Twitter oder Rapid Response in den Blickpunkt genommen. Exemplarische Einzelanalysen ausgewählter Textsorten und Diskurse demonstrieren die Leistungsfähigkeit des in diesem Arbeitsheft vorgestellten Modells zur Analyse politischen Sprachhandelns. Literaturhinweise und Übungen, die zur Vertiefung des Stoffes beitragen,runden die einzelnen Kapitel ab.

Anbieter: buecher
Stand: 02.12.2020
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Lean In
17,99 € *
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The #1 international best seller In Lean In, Sheryl Sandberg reignited the conversation around women in the workplace. Sandberg is chief operating officer of Facebook and coauthor of Option B with Adam Grant. In 2010, she gave an electrifying TED talk in which she described how women unintentionally hold themselves back in their careers. Her talk, which has been viewed more than six million times, encouraged women to "sit at the table," seek challenges, take risks, and pursue their goals with gusto. Lean In continues that conversation, combining personal anecdotes, hard data, and compelling research to change the conversation from what women can't do to what they can. Sandberg provides practical advice on negotiation techniques, mentorship, and building a satisfying career. She describes specific steps women can take to combine professional achievement with personal fulfillment, and demonstrates how men can benefit by supporting women both in the workplace and at home. Written with humor and wisdom, Lean In is a revelatory, inspiring call to action and a blueprint for individual growth that will empower women around the world to achieve their full potential.

Anbieter: buecher
Stand: 02.12.2020
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Sprache und Sprachverwendung in der Politik
19,95 € *
ggf. zzgl. Versand

Political action is first and foremost verbal action. This study aims to give students and teachers a solid introductory foundation to the field of â??Language and Politicsâ? as well as to demonstrate the potential of a linguistic approach. The individual chapters are rounded out with references and exercises that add depth to the material.Die Politolinguistik ist eine inzwischen fest etablierte linguistische Teildisziplin, die das Verhältnis von Sprache und Politik zum Gegenstand hat. Mit der vorliegenden 2., vollständig überarbeiten und aktualisierten Auflage des 2002 erstmals erschienenen Arbeitsheftes wird der dynamischen Entwicklung dieses Forschungsbereiches Rechnung getragen und ein umfassender Überblick über Gegenstände und Methoden vorgelegt. Neben "klassischen" Themen wie politische Sprachfunktionen, politisches Lexikon, Kampf um Begriffe, politische Text-/ Gesprächssorten und Diskursanalyse, werden insbesondere auch neue, internetbasierte Formen politischen Sprachhandelns wie etwa Facebook, Twitter oder Rapid Response in den Blickpunkt genommen. Exemplarische Einzelanalysen ausgewählter Textsorten und Diskurse demonstrieren die Leistungsfähigkeit des in diesem Arbeitsheft vorgestellten Modells zur Analyse politischen Sprachhandelns. Literaturhinweise und Übungen, die zur Vertiefung des Stoffes beitragen,runden die einzelnen Kapitel ab.

Anbieter: buecher
Stand: 02.12.2020
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