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Analyzing Different Facebook Activity Networks
35,90 € *
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Interactions between Facebook users hold important and valuable information. Analyzing activity networks modeled based on users' interactions can be used in different fields such as community detection, influence analysis, activity prediction, and spam detection. In this book, we study different Facebook activity networks like, comment, post, share, and mixed as the mixture of the previous three. We first present the data collection process and high level analysis of these networks. Then we study different structural characteristics of various activity networks. After that the macroscopic and microscopic evolution of Facebook activity networks over time is presented. Finally, we study influential users in activity networks. The results show that different Facebook activity networks have different characteristics.

Anbieter: Dodax
Stand: 21.01.2020
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Facebook Nation
85,48 € *
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Facebook's psychological experiments and Edward Snowden's NSA leaks epitomize a world of increasing information awareness in the social media ecosystem. With over a billion monthly active users, Facebook as a nation is overtaking China as the largest country in the world. President Barack Obama, in his 2011 State of the Union Address, called America "the nation of Edison and the Wright brothers" and "of Google and Facebook." U.S. Chief Information Officer Steven VanRoekel opines that America has become a "Facebook nation" that demands increased transparency and interactivity from the federal government.Ubiquitous social networks such as Facebook, Google+, Twitter, and YouTube are creating the technologies, infrastructures, and big data necessary for Total Information Awareness - a controversial surveillance program proposed by DARPA after the 9/11 attacks. NSA's secret PRISM program has reinvigorated WikiLeaks founder Julian Assange's accusation that "Facebook is the most appalling spying machine that has ever been invented."Facebook CEO Mark Zuckerberg once said, "We exist at the intersection of technology and social issues." This book offers discourse and practical advice on the privacy issue in the age of big data, business intelligence in social media, e-government and e-activism, as well as personal total information awareness. This expanded edition also includes insights from Wikipedian Emily Temple-Wood and Facebook ROI experts Dennis Yu and Alex Houg.

Anbieter: Dodax AT
Stand: 21.01.2020
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Facebook Nation
85,48 € *
ggf. zzgl. Versand

Facebook's psychological experiments and Edward Snowden's NSA leaks epitomize a world of increasing information awareness in the social media ecosystem. With over a billion monthly active users, Facebook as a nation is overtaking China as the largest country in the world. President Barack Obama, in his 2011 State of the Union Address, called America "the nation of Edison and the Wright brothers" and "of Google and Facebook." U.S. Chief Information Officer Steven VanRoekel opines that America has become a "Facebook nation" that demands increased transparency and interactivity from the federal government.Ubiquitous social networks such as Facebook, Google+, Twitter, and YouTube are creating the technologies, infrastructures, and big data necessary for Total Information Awareness - a controversial surveillance program proposed by DARPA after the 9/11 attacks. NSA's secret PRISM program has reinvigorated WikiLeaks founder Julian Assange's accusation that "Facebook is the most appalling spying machine that has ever been invented."Facebook CEO Mark Zuckerberg once said, "We exist at the intersection of technology and social issues." This book offers discourse and practical advice on the privacy issue in the age of big data, business intelligence in social media, e-government and e-activism, as well as personal total information awareness. This expanded edition also includes insights from Wikipedian Emily Temple-Wood and Facebook ROI experts Dennis Yu and Alex Houg.

Anbieter: Dodax
Stand: 21.01.2020
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Exploring The Relationship Between Purpose Bran...
50,40 € *
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The purpose of the research in this book is to find out the relationship between a brand s job focus and its related brand equity. Brand equity is a multi-dimensional construct subdivided into 5 dimensions, to achieve our purpose we did secondary research and selected Facebook as our purpose brand. In order to aid our research we have used qualitative as well as quantitative tools. We began with structuring a moderator s guideline in order to conduct a focus group. We had open ended questions in the moderator s guideline so that we can come up with some hypotheses and get enriched with the insights from our selected respondents. After the analysis by qualitative and quantitative approaches, it was ascertained that Facebook s job focus is social engagement. For this reason, purpose brand and brand equity of Facebook is very high.

Anbieter: Dodax AT
Stand: 21.01.2020
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Exploring The Relationship Between Purpose Bran...
49,00 € *
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The purpose of the research in this book is to find out the relationship between a brand s job focus and its related brand equity. Brand equity is a multi-dimensional construct subdivided into 5 dimensions, to achieve our purpose we did secondary research and selected Facebook as our purpose brand. In order to aid our research we have used qualitative as well as quantitative tools. We began with structuring a moderator s guideline in order to conduct a focus group. We had open ended questions in the moderator s guideline so that we can come up with some hypotheses and get enriched with the insights from our selected respondents. After the analysis by qualitative and quantitative approaches, it was ascertained that Facebook s job focus is social engagement. For this reason, purpose brand and brand equity of Facebook is very high.

Anbieter: Dodax
Stand: 21.01.2020
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The Instagram App
46,30 € *
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Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Instagram is a free iPhone photo sharing application that allows users to take photos, apply a filter, enhance it with many different possible effects and share it on the service or a variety of other social networking services, including Facebook, Twitter, Tumblr, Flickr and others. Recently, the common photo sharing app turned in the most downloaded and famous mobile application worldwide, after it was acquired by Facebook network for $1 billion. To find out more about the Instagram app read this book.

Anbieter: Dodax AT
Stand: 21.01.2020
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The Instagram App
45,00 € *
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Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Instagram is a free iPhone photo sharing application that allows users to take photos, apply a filter, enhance it with many different possible effects and share it on the service or a variety of other social networking services, including Facebook, Twitter, Tumblr, Flickr and others. Recently, the common photo sharing app turned in the most downloaded and famous mobile application worldwide, after it was acquired by Facebook network for $1 billion. To find out more about the Instagram app read this book.

Anbieter: Dodax
Stand: 21.01.2020
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Social Media Marketing
79,10 € *
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Social Media marketing is simple in concept, but quite difficult in execution. The idea is to use the social connections presented to you by the platform to reach out to customers and promote your company. That's harder than it sounds. While at one time it might have been easy to purchase ads on the sidebar and let it do it's thing, the atmosphere has changed. Nowadays, Facebook marketing means creating a business page, keeping in touch with your current customers and clients, connecting with other related businesses and opening up to new customers. All of this while navigating the social minefield that is unbridled social access. Facebook is an excellent tool for marketing because of how direct the connection between business and customer is. However, therein lies the risk. One wrong move, one offensive post or misstep can cost your business its reputation and consumer base. There are rules that should be followed. A business page on Facebook shouldn't be treated like a personal page, but it still needs to have a personal connection. After all, if people didn't care about the personal, social touch a Facebook page offers.

Anbieter: Dodax AT
Stand: 21.01.2020
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Social Media Marketing
76,90 € *
ggf. zzgl. Versand

Social Media marketing is simple in concept, but quite difficult in execution. The idea is to use the social connections presented to you by the platform to reach out to customers and promote your company. That's harder than it sounds. While at one time it might have been easy to purchase ads on the sidebar and let it do it's thing, the atmosphere has changed. Nowadays, Facebook marketing means creating a business page, keeping in touch with your current customers and clients, connecting with other related businesses and opening up to new customers. All of this while navigating the social minefield that is unbridled social access. Facebook is an excellent tool for marketing because of how direct the connection between business and customer is. However, therein lies the risk. One wrong move, one offensive post or misstep can cost your business its reputation and consumer base. There are rules that should be followed. A business page on Facebook shouldn't be treated like a personal page, but it still needs to have a personal connection. After all, if people didn't care about the personal, social touch a Facebook page offers.

Anbieter: Dodax
Stand: 21.01.2020
Zum Angebot