What do Blendtec, The Wizarding World of Harry Potter and Barack Obama have in common? They all created huge amounts of buzz and generated millions of dollars in sales and campaign contributions by using the principles found in this enlightening audio book. A World Wide Rave is when people around the world are talking about you, your company, and your products Whether you're located in San Francisco, Dubai, or Reykjavik, it's when global communities eagerly link to your stuff on the Web. It's when online buzz drives buyers to your virtual doorstep. And it's when tons of fans visit your Website and your blog because they genuinely want to be there. Millions of people try to create something on the Web that will catch on and become a hit on YouTube, blogs, Facebook, and other online media. But you can't generate buzz without something to buzz about. Now bestselling author, David Meerman Scott explains how to produce engaging online content that people will WANT to share, triggering a "world wide rave" for your product or service. 1. Language: English. Narrator: Walter Dixon. Audio sample: http://samples.audible.de/bk/gdan/000250/bk_gdan_000250_sample.mp3. Digital audiobook in aax.
The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international best seller with more than 300,000 copies sold in over 25 languages. It offers a step-by-step action plan for harnessing the power of modern marketing and PR to communicate with buyers directly, raise visibility, and increase sales. It shows how large and small companies, nonprofits, and other organizations can leverage web-based content to get the right information to the right people at the right time for a fraction of the cost of big-budget campaigns. Including a wealth of compelling case studies and real-world examples of content marketing and inbound marketing success, this is a practical guide to the new reality of reaching buyers when they're eager to hear from you. Includes updated information, examples, and case studies plus an examination of newly popular tools such as Infographics, photo-sharing using Pinterest and Instagram, as well as expanded information on social media such as YouTube, Twitter, Facebook, and LinkedIn. David Meerman Scott is a marketing strategist, best-selling author of eight books including three international best sellers, advisor to emerging companies including HubSpot, and a professional speaker on topics including marketing, leadership, and social media. Prior to starting his own business, he was marketing VP for two U.S. publicly traded companies and was Asia marketing director for Knight-Ridder, at the time one of the world's largest information companies. The New Rules of Marketing & PR offers the single resource for entrepreneurs, business owners, nonprofit managers, as well as those working in marketing or publicity departments to build a marketing and PR strategy to grow any business. 1. Language: English. Narrator: David Meerman Scott, Sean Pratt. Audio sample: http://samples.audible.de/bk/gdan/001320/bk_gdan_001320_sample.mp3. Digital audiobook in aax.
Thanks to the dropshipping strategy, it is no longer necessary to manage large stocks of products to enter the world of ecommerce and start working online. This audiobook is a step-by-step guide to dropshipping, which allows you to start selling online without any initial investment and without having to worry about shipments and allows us to focus on marketing, advertising, and our sales funnel. Designed for beginners, it still contains many interesting ideas with strategies to increase the conversion rate or the effectiveness of the adverts.We will discover the mechanisms allowing you create a store without inventory or to sell with a private label, that is a brand completely new and our property, on Amazon using Amazon's logistics, Amazon FBA. We will learn how to create a customized product to distinguish ourselves from the competition with a unique offer, how to enhance it, and how to convince those who purchased our product to come back in the future. We will then describe the mechanisms for advertising on Facebook and on Google Ads and some methods for acquiring buyers and for doing upselling and cross-selling to expand our dropshipping store revenue. 1. Language: English. Narrator: Nathan Bennett. Audio sample: http://samples.audible.de/bk/acx0/152862/bk_acx0_152862_sample.mp3. Digital audiobook in aax.
Are you interested in 100% proven ways to drive traffic to your website, brand, or product to over 2. 3 billion active social media users? Are your sales not as strong as you’d like them to be? Or are you trying to build a list of followers, but it seems like it’s flat lining because no one opts in? Want to find out how to use Google, Facebook, Twitter, YouTube, and more to take your business and marketing to the next level?If you answered yes to any of those questions, then you need to listen to this audiobook.I have poured everything that I know into this book. It simplifies everything that works to show you how you can use the world's most popular social networks to get your product or service in front of a vast array of potential targeted customers using the simplest of techniques that anyone can use.This audiobook will also give you an insight into how each individual network performs and keeps updating so you can stay updated with them. Its really that simple, and that's why these networks are so popular.Now, you’re just minutes away from growing your business to its true potential!Here is a sample of what you will learn to master:The complete step-by-step blueprint to master Facebook, Twitter, YouTube, Pinterest, Google, and RedditHow to put your traffic on steroids by tapping into Facebook’s latest platformSend your content viral across a network of 1.7 billion active monthly usersTips, tricks, and hints to find targeted buyers on each of these sitesForget paid ads - get hyper-engaged free traffic without paying a pennyGrow a massive following, build your brand, and dominate any niche you enterBe up and running in no time with zero experience or tech skillsIn-depth analysis for major social networksAnd much, much moreThis audiobook breaks the training down into super easy-to-understand steps. It starts from the very beginning 1. Language: English. Narrator: Eddie Leonard, Jr.. Audio sample: http://samples.audible.de/bk/acx0/105654/bk_acx0_105654_sample.mp3. Digital audiobook in aax.
Has your dog walking dream become a depressing reality? Are you working too many hours for too little pay? Do you struggle to attract the type of high-quality clients (and earn the kind of money) you know your dog walking service deserves? Then you need this audiobook. The pet service sector is booming but the market is becoming saturated. Competition is everywhere and increases every month. The harsh truth is if you want to make serious cash from your dog walking business then you need more than just some poo bags, a Facebook page and a van. Walk Yourself Wealthy will teach you the five marketing secrets you must master if you want to charge outrageous prices for your amazing service and still have clients queuing at your door. You will discover: How to charge premium prices without losing clients and have dog owners beating down your door to use your services. How to legitimately market yourself as the celebrity dog walking expert in your town. No more wasting hours each day messing around on Facebook. That isn't marketing. How to use your personality in your marketing to push away tyre-kicking price buyers and attract only the best clients, who are a perfect fit for you and your business. How to easily stand out from the competition by having a signature service that is unique to you. No one else in your town will have the balls (or the ladyballs) to do this. How to wrap a velvet rope of exclusivity around your business and irresistibly pull affluent clients towards you like a magnet (so you can make more money working fewer hours). These marketing secrets turned my little dog-walking business in Sunderland into the UK's number-one dog adventure company. Now you can do the same. 1. Language: English. Narrator: Dominic Hodgson. Audio sample: http://samples.audible.de/bk/acx0/100020/bk_acx0_100020_sample.mp3. Digital audiobook in aax.
Eighty percent of the companies believe they have an excellent social media presence, but according to customers, only eight percent actually do according to Smart Insights.If you want to find out how to dominate your niche in 2019 and beyond while still keeping things simple and cost-efficient, then keep reading...If you want to create content that feels especially tailored to your clients. If you are looking to differentiate yourself online and provide irresistible value turning prospects into buyers. If you want to make the price of your product irrelevant to your customers. If you want your clients to find your brand irresistible without you having to sell them at all. Then, you deserve to know the secrets in this book. In Social Media Marketing in 2019: Your Personal Branding Guide to YouTube, Facebook Ads, Instagram, Twitter, Pinterest, SEO - Digital Advertising Secrets to Become an Influencer and Build a Small Business you will discover: The one most important thing every entrepreneur needs to do to guarantee his success.Simple and efficient ways to build a strong brand on social media in 2019.Where to focus your time and energy so that you use the 80/20 rule to your advantage.Actionable strategies to attract free organic traffic effortlessly.How to ensure you will see and constantly improve the results of your online efforts on every platform you choose.How to use Facebook advertising with the best return on investment and so on.Most important SMM trends for 2019 and beyond you can’t afford to miss out on and how to use them to your advantage.And much more... Even if you have never posted anything on social media, this book will show you what to focus on.If you find yourself overwhelmed by the infinite possibilities to promote your brand online, then, you need this book. 1. Language: English. Narrator: Jason Belvill. Audio sample: http://samples.audible.de/bk/acx0/154217/bk_acx0_154217_sample.mp3. Digital audiobook in aax.
The real estate game moves fast and mortgage professionals need to keep up. As more and more home buyers sidestep local professionals in favor of online services, mortgage professionals dependent on referrals can be left with no business in sight. Seasoned mortgage pros and those entering the business for the first time need these critical secrets to maximizing success and generating new loan opportunities.Bypassed is your how-to business guide to adopt the brand-building tactics that work in today’s real estate market. In this action-oriented playbook, you’ll learn:How to build vital brand visibility online to generate influence in your community.Why just having a Facebook business page isn’t enough and how to harness the power of LinkedIn, Twitter, and Instagram so you don’t miss a lead.The 10-step checklist you need to get more quality online reviews.How to become a legendary lead master with proven systems designed to convert opportunities to sales!The entire road map on how to create an unforgettable customer experience from the first call.Social media marketing, successful campaigns, and brand building are simpler than you think. Put technology to work for your business and increase your digital visibility in easy steps. With these smart solutions, your traditional sales business will thrive in the new real estate landscape. 1. Language: English. Narrator: Alec Hanson. Audio sample: http://samples.audible.de/bk/acx0/197079/bk_acx0_197079_sample.mp3. Digital audiobook in aax.
This audiobook is essential for anyone who needs to understand the impact of social media and how organizations can take advantage of the intensity of social networking to create their business.The idea for this audiobook revolves around successful organizations that communicate with buyers who use social media. Change the way companies produce, market and sell their products, eliminate unnecessary displays and brokers, and simplify and reduce costs for customers. This audiobook contains useful tips, acrobatics, and excerpts of knowledge.Stephan Anderson offers hypothetical and strategic advice on the most competent method to become the best of old bookings, such as Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat.This audiobook will help you choose the best and avoid the most terrible of the average social novel presented in 2020.The audiobook gives you proven strategies to help you with your advertising efforts.It tells you the best way to plan and perform in-depth combat, then measure results and track returns.Whether you are a trained professional or a new professional in social media, this audiobook takes you beyond language to dominate online networking.I have included a summary of the best tips for life on the internet and help for both beginners and industry experts. The audiobook will give you good advice and assumptions that are sober. Get your copy now! 1. Language: English. Narrator: Sam Aiuto. Audio sample: http://samples.audible.de/bk/acx0/177137/bk_acx0_177137_sample.mp3. Digital audiobook in aax.
The only 100% B2B-focused guide to high-profit, low-cost digital marketing! Finally, there's a comprehensive guide to digital marketing specifically for B2B companies. In B2B Digital Marketing, Michael Miller thoroughly explains how to use each leading digital marketing vehicle to successfully market any product or service to your target companies. You'll start with planning, discovering how to choose your best platforms and strategies for customer acquisition, sales conversion, and retention. Next, master crucial execution skills for web, search, social, and mobile marketing, online advertising, email, blogs, YouTube, online PR, and more. Finally, discover exactly how to measure your effectiveness, refocus based on what you learn, and prepare for the newest developments in B2B digital marketing. Whether you're a B2B marketer, product manager, sales professional, PR specialist, manager, or entrepreneur, this book will help you use new low-cost techniques to build stronger relationships, close more sales, and earn higher profits-starting today! You'll Learn How To: . Define realistic, measurable goals for your B2B digital marketing initiative . Segment your audience and identify the best digital platforms and vehicles for connecting with them . Systematically address the entire B2B buying continuum: reach, acquisition, conversion, retention, and loyalty . Create a flexible, actionable B2B digital marketing plan . Design a website that helps B2B buyers quickly find exactly what they need . Optimize your site for today's search engines and today's customers . Use tailored, targeted email to reach more customers and prospects at lower cost . Craft online advertising to reinforce organic search, support promotions, and attract web seminar participants . Drive real value from Facebook, LinkedIn, Google+, and Twitter . Effectively utilize blogs, podcasts, and streaming media MICHAEL MILLER has written more than 100 nonfiction books, including The Ultimate Web Marketing Guide; Using Google® AdWords and AdSense; Using Google® Search; The Complete Idiot's Guide to Search Engine Optimization; Sams Teach Yourself Google Analytics in 10 Minutes; and Facebook for Grown-Ups. Miller's books have sold more than one million copies worldwide. He has established a reputation for clearly explaining technical subjects to non-technical readers, and offering exceptionally useful real-world advice on complex topics. More information can be found at his website, www.molehillgroup.com.