Angebote zu "Basics" (195 Treffer)

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Das Facebook Marketing-Buch
20,50 € *
ggf. zzgl. Versand

Wer heute eine Marketing-Strategie entwickelt, zieht in der Regel auch ein Engagement auf Facebook in Betracht. Zurecht, denn für die Meinungsbildung und den Austausch über Unternehmen, Marken und Produkte spielt diese Plattform eine immer größere Rolle. Allein die Reichweite beeindruckt: Weltweit nutzen zurzeit 500 Millionen Menschen Facebook, in Deutschland sind es fast 14 Millionen.Doch welche Möglichkeiten bietet Facebook dem Marketing? Wo liegen die Chancen und wo die Gefahren? Wie entwickelt man eine Kampagne, und wie lässt sich ihr Erfolg messen? Darüber klärt Das Facebook Marketing-Buch auf. Anschaulich, praxisnah und gut verständlich werden zunächst die Facebook-Basics erklärt, dann ihre mögliche Rolle im Marketing-Mix. Weitere zentrale Themen sind Strategieentwicklung, Monitoring und Erfolgskontrolle.Aus dem Inhalt:Grundlagen zu Profilen, Seiten und Gruppen auf FacebookVeranstaltungenAnwendungenContent-StrategienCross-Promotion von InhaltenFacebook-SeitenmanagementWerbung auf FacebookAnalyse und ROI

Anbieter: Dodax AT
Stand: 18.01.2020
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Artificial Intelligence Basics
28,75 € *
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Artificial intelligence touches nearly every part of your day. While you may initially assume that technology such as smart speakers and digital assistants are the extent of it, AI has in fact rapidly become a general-purpose technology, reverberating across industries including transportation, healthcare, financial services, and many more. In our modern era, an understanding of AI and its possibilities for your organization is essential for growth and success. Artificial Intelligence Basics has arrived to equip you with a fundamental, timely grasp of AI and its impact. Author Tom Taulli provides an engaging, non-technical introduction to important concepts such as machine learning, deep learning, natural language processing (NLP), robotics, and more. In addition to guiding you through real-world case studies and practical implementation steps, Taulli uses his expertise to expand on the bigger questions that surround AI. These include societal trends, ethics, and future impact AI will have on world governments, company structures, and daily life.Google, Amazon, Facebook, and similar tech giants are far from the only organizations on which artificial intelligence has had-and will continue to have-an incredibly significant result. AI is the present and the future of your business as well as your home life. Strengthening your prowess on the subject will prove invaluable to your preparation for the future of tech, and Artificial Intelligence Basics is the indispensable guide that you've been seeking.What You Will LearnStudy the core principles for AI approaches such as machine learning, deep learning, and NLP (Natural Language Processing)Discover the best practices to successfully implement AI by examining case studies including Uber, Facebook, Waymo, UiPath, and Stitch FixUnderstand how AI capabilities for robots can improve businessDeploy chatbots and Robotic Processing Automation (RPA) to save costs and improve customer serviceAvoid costly gotchasRecognize ethical concerns and other risk factors of using artificial intelligenceExamine the secular trends and how they may impact your business Who This Book Is ForReaders without a technical background, such as managers, looking to understand AI to evaluate solutions.

Anbieter: Dodax
Stand: 18.01.2020
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Online-Marketing für das erfolgreiche Krankenhaus
37,99 € *
ggf. zzgl. Versand

Ihre Patienten sind im Internet - Sie auch? Wie präsentieren sich Ihr Haus und Ihre Ärzte online? Wie machen Sie Ihre Fachabteilungen für neue Patienten findbar? Wie können welche Marketingmaßnahmen erfolgreich in der Praxis umgesetzt werden?InhalteMarketing-Grundlagen mit Blick auf den Medizinmarkt, die Rolle der Patienten und den Basics wie Marketing-Konzept, Marken-Aufbau und Corporate Identitybewährte Marketing-Maßnahmen wie Klinik-Suchverzeichnisse, Pressearbeit, Newsletteralles über den Klassiker: die Klinik-WebsiteHintergrundinformationen zur Suchmaschinenoptimierung (SEO)Vorstellung aktueller Social Media Plattformen wie Facebook, Twitter & Co.Tipps zum Umgang mit Bewertungsportalen und Anleitungen zum Empfehlungsmarketing sowie dem Reputations-Management der Klinik und Ärzte im InternetEinsatzmöglichkeiten eines Blogs im KrankenhausNützliche Informationen zu Rechtsvorschriften wie Berufsrecht, Heilmittelwerbegesetz, Wettbewerbsrecht, Datenschutzbestimmungen u. a. m.Zuweiser-Marketing mit Online-Instrumenten und Praxisbeispielen Mit vielen Extras:Tipps & Tricks der Medien-ExpertenPotentiellen FallstrickenChecklisten und AnleitungenExperten-Interviews pro KapitelBeispielen aus dem Klinikalltag

Anbieter: Dodax
Stand: 18.01.2020
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Absolute Beginners Guide to Computing
42,79 € *
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Learn and understand how you can perform a wide range of tasks on your new Windows computer, including managing files, browsing the internet, and protecting yourself, as well as interacting with Cortana.Using Absolute Beginners Guide to Computing you will see how to use Windows, and how you can connect and communicate with others. You will learn the basics of browsing the web, how to send email, and sign up for services. You will learn about some of the social media sites such as Facebook and Twitter. You will also learn how to connect and use external hardware, and process digital music, photos, and video.Written by an author who has written multiple computing titles, this book is friendly and approachable, and can teach anyone how to use a computer. With simple steps, easy troubleshooting, and online resources, it's the best place to learn how to make computing a part of your life. What You'll Learn:Get pictures onto your computer to shareListen to digital musicWhat clubs, groups, and other resources there are to help Who this Book Is For Anyone that wants to learn all the latest Windows features. Beginners who want to use their new Windows computer to share pictures or video clips on YouTube or Facebook to those seeking a common sense approach to safe computing.

Anbieter: Dodax
Stand: 18.01.2020
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Absolute Beginners Guide to Computing
43,99 € *
ggf. zzgl. Versand

Learn and understand how you can perform a wide range of tasks on your new Windows computer, including managing files, browsing the internet, and protecting yourself, as well as interacting with Cortana.Using Absolute Beginners Guide to Computing you will see how to use Windows, and how you can connect and communicate with others. You will learn the basics of browsing the web, how to send email, and sign up for services. You will learn about some of the social media sites such as Facebook and Twitter. You will also learn how to connect and use external hardware, and process digital music, photos, and video.Written by an author who has written multiple computing titles, this book is friendly and approachable, and can teach anyone how to use a computer. With simple steps, easy troubleshooting, and online resources, it's the best place to learn how to make computing a part of your life. What You'll Learn:Get pictures onto your computer to shareListen to digital musicWhat clubs, groups, and other resources there are to help Who this Book Is For Anyone that wants to learn all the latest Windows features. Beginners who want to use their new Windows computer to share pictures or video clips on YouTube or Facebook to those seeking a common sense approach to safe computing.

Anbieter: Dodax AT
Stand: 18.01.2020
Zum Angebot
Online-Marketing für das erfolgreiche Krankenhaus
39,05 € *
ggf. zzgl. Versand

Ihre Patienten sind im Internet - Sie auch? Wie präsentieren sich Ihr Haus und Ihre Ärzte online? Wie machen Sie Ihre Fachabteilungen für neue Patienten findbar? Wie können welche Marketingmaßnahmen erfolgreich in der Praxis umgesetzt werden?InhalteMarketing-Grundlagen mit Blick auf den Medizinmarkt, die Rolle der Patienten und den Basics wie Marketing-Konzept, Marken-Aufbau und Corporate Identitybewährte Marketing-Maßnahmen wie Klinik-Suchverzeichnisse, Pressearbeit, Newsletteralles über den Klassiker: die Klinik-WebsiteHintergrundinformationen zur Suchmaschinenoptimierung (SEO)Vorstellung aktueller Social Media Plattformen wie Facebook, Twitter & Co.Tipps zum Umgang mit Bewertungsportalen und Anleitungen zum Empfehlungsmarketing sowie dem Reputations-Management der Klinik und Ärzte im InternetEinsatzmöglichkeiten eines Blogs im KrankenhausNützliche Informationen zu Rechtsvorschriften wie Berufsrecht, Heilmittelwerbegesetz, Wettbewerbsrecht, Datenschutzbestimmungen u. a. m.Zuweiser-Marketing mit Online-Instrumenten und Praxisbeispielen Mit vielen Extras:Tipps & Tricks der Medien-ExpertenPotentiellen FallstrickenChecklisten und AnleitungenExperten-Interviews pro KapitelBeispielen aus dem Klinikalltag

Anbieter: Dodax AT
Stand: 18.01.2020
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Social Networks: Information and Virtual Goods
41,10 € *
ggf. zzgl. Versand

Virtual, social networks are indispensable in today's day - being essential to keep in touch with family and friends. However, it is very important to take care about which private information is provided to the public. This book is about Social Networks: Information and Virtual Goods and deals specifically with the subject of reading out users' information and virtual currencies inside a virtual social network. Furthermore, the growing of virtual social networks will be exposed. The description of genesis is based on virtual worlds and shows the transition to virtual, social platforms. In the following sections, some platforms will be described and compared to each other in detail. In addition the topic of this book is to find a way for reading out users private information and data for usage in other applications. Using the example of a well-known virtual, social platform called Facebook the basics how to develop an application used in this network will be explained. After this section the user will be able to create an application independently.

Anbieter: Dodax AT
Stand: 18.01.2020
Zum Angebot
Social Networks: Information and Virtual Goods
39,95 € *
ggf. zzgl. Versand

Virtual, social networks are indispensable in today's day - being essential to keep in touch with family and friends. However, it is very important to take care about which private information is provided to the public. This book is about Social Networks: Information and Virtual Goods and deals specifically with the subject of reading out users' information and virtual currencies inside a virtual social network. Furthermore, the growing of virtual social networks will be exposed. The description of genesis is based on virtual worlds and shows the transition to virtual, social platforms. In the following sections, some platforms will be described and compared to each other in detail. In addition the topic of this book is to find a way for reading out users private information and data for usage in other applications. Using the example of a well-known virtual, social platform called Facebook the basics how to develop an application used in this network will be explained. After this section the user will be able to create an application independently.

Anbieter: Dodax
Stand: 18.01.2020
Zum Angebot
Artificial Intelligence Basics
28,75 € *
ggf. zzgl. Versand

Artificial intelligence touches nearly every part of your day. While you may initially assume that technology such as smart speakers and digital assistants are the extent of it, AI has in fact rapidly become a general-purpose technology, reverberating across industries including transportation, healthcare, financial services, and many more. In our modern era, an understanding of AI and its possibilities for your organization is essential for growth and success. Artificial Intelligence Basics has arrived to equip you with a fundamental, timely grasp of AI and its impact. Author Tom Taulli provides an engaging, non-technical introduction to important concepts such as machine learning, deep learning, natural language processing (NLP), robotics, and more. In addition to guiding you through real-world case studies and practical implementation steps, Taulli uses his expertise to expand on the bigger questions that surround AI. These include societal trends, ethics, and future impact AI will have on world governments, company structures, and daily life.Google, Amazon, Facebook, and similar tech giants are far from the only organizations on which artificial intelligence has had-and will continue to have-an incredibly significant result. AI is the present and the future of your business as well as your home life. Strengthening your prowess on the subject will prove invaluable to your preparation for the future of tech, and Artificial Intelligence Basics is the indispensable guide that you've been seeking.What You Will LearnStudy the core principles for AI approaches such as machine learning, deep learning, and NLP (Natural Language Processing)Discover the best practices to successfully implement AI by examining case studies including Uber, Facebook, Waymo, UiPath, and Stitch FixUnderstand how AI capabilities for robots can improve businessDeploy chatbots and Robotic Processing Automation (RPA) to save costs and improve customer serviceAvoid costly gotchasRecognize ethical concerns and other risk factors of using artificial intelligenceExamine the secular trends and how they may impact your business Who This Book Is ForReaders without a technical background, such as managers, looking to understand AI to evaluate solutions.

Anbieter: Dodax AT
Stand: 18.01.2020
Zum Angebot