Sachbuch, Fremdsprachiges Buch / Sprache: Englisch / Thema: Geschichte / Ausgabe: Taschenbuch
A revised and expanded edition of the bestselling parody that includes thirty-pages of new text, photos, and contemporary subjects-a clever and fresh historical chronicle. The Sun is now friends with Earth and 7 other planets Pluto: Not cool. What if Facebook had emerged with the Big Bang, and every historical event took place online? Imagine how we´d we see history if . . . On April 15, 1865, Abraham Lincoln updated his status: ´´Taking the missus to the theater´´ God and Stephen Hawking trolled each other in a comment war over the creation of the universe? Alexander the Great ´´checked into´´ all the countries he conquered Irreverent and clever, The History of the World According to Facebook goes back through time, from the beginning of the world to the present, to cover all the major events and eras of human history, such as the Renaissance, the Industrial Revolution, and the Information Age. Wylie Overstreet brings the book up to date with three-dozen pages of additional material on contemporary figures and topics, from Caitlin Jenner to Deflategate to MAGA and Trump. Filled with hundreds of actual figures from across the centuries and thousands of invented statuses, comments, and actions lampooning Facebook users´ penchant for oversharing, abbreviation, self-importance, and lazy jargon, The History of the World According to Facebook defies all attempts at taking the multi-billion user social media platform SRSLY. It is the funniest parody of history and the dawn of man since, well, the dawn of man.
A brilliant recasting of the turning points in world history, including the one we´re living through, as a collision between old power hierarchies and new social networks Most history is hierarchical: it´s about emperors, presidents, prime ministers, and field marshals. It´s about states, armies, and corporations. It´s about orders from on high. Even history ´´from below´´ is often about trade unions and workers´ parties. But what if that´s simply because hierarchical institutions create the archives that historians rely on? What if we are missing the informal, less well documented social networks that are the true sources of power and drivers of change? The 21st century has been hailed as the Age of Networks. However, in The Square and the Tower, Niall Ferguson argues that networks have always been with us, from the structure of the brain to the food chain, from the family tree to freemasonry. Throughout history, hierarchies housed in high towers have claimed to rule, but often real power has resided in the networks in the town square below. For it is networks that tend to innovate. And it is through networks that revolutionary ideas can contagiously spread. Just because conspiracy theorists like to fantasize about such networks doesn´t mean they are not real. From the cults of ancient Rome to the dynasties of the Renaissance, from the founding fathers to Facebook, The Square and the Tower tells the story of the rise, fall, and rise of networks, and shows how network theory - concepts such as clustering, degrees of separation, weak ties, contagions, and phase transitions - can transform our understanding of both the past and the present. Just as The Ascent of Money put Wall Street into historical perspective, so The Square and the Tower does the same for Silicon Valley. And it offers a bold prediction about which hierarchies will withstand this latest wave of network disruption - and which w... 1. Language: English. Narrator: Elliot Hill. Audio sample: http://samples.audible.de/bk/peng/003366/bk_peng_003366_sample.mp3. Digital audiobook in aax.
Twenty-one years after its incorporation and 16 years after its stock peak, Yahoo sold for 96% less than its value on January 3, 2000, when it had closed at an all-time high of $118.75 per share, resulting in a market capitalization of $120 billion. Wall Street valued Yahoo!, at that time in business less than six years, higher than it did Disney, News Corporation, and Comcast combined. At the end of 2016, the top seven businesses on the list of the highest-valued companies in the world by market capitalization include Apple at #1, Alphabet (Google´s Parent Company) at #2, Amazon.com at #5, and Facebook at #7. Those companies combined are valued in excess of $2 trillion more than the price Verizon paid to acquire Yahoo! Yahoo!´s story is one of missed strategies, failed opportunities, and poor execution. Early decisions to de-emphasize search features, undervalue Google, and overplay Yahoo´s hand in the Facebook negotiations haunted the rest of the company´s existence. In addition, factors outside of Yahoo´s control - most notably how irrational expectations of Wall Street created an environment where short-term decisions were made at the expense of the long-term good. 1. Language: English. Narrator: Marguerite Gavin. Audio sample: http://samples.audible.de/bk/gdan/002842/bk_gdan_002842_sample.mp3. Digital audiobook in aax.
California´s Silicon Valley is home to the greatest concentration of designers in the world: corporate design offices at flagship technology companies and volunteers at nonprofit NGOs; global design consultancies and boutique studios; research laboratories and academic design programs. Together they form the interconnected network that is Silicon Valley. Apple products are famously ´´designed in California´´, but, as Barry Katz shows in this first-ever, extensively illustrated history, the role of design in Silicon Valley began decades before Steve Jobs and Steve Wozniak dreamed up Apple in a garage. Offering a thoroughly original view of the subject, Katz tells how design helped transform Silicon Valley into the most powerful engine of innovation in the world. From Hewlett-Packard and Ampex in the 1950s to Google and Facebook today, design has provided the bridge between research and development, art and engineering, technical performance and human behavior. Katz traces the origins of all of the leading consultancies - including IDEO, frog, and Lunar - and shows the process by which some of the world´s most influential companies came to place design at the center of their business strategies. At the same time, universities, foundations, and even governments have learned to apply ´´design thinking´´ to their missions. Drawing on unprecedented access to a vast array of primary sources and interviews with nearly every influential design leader - including Douglas Engelbart, Steve Jobs, and Don Norman - Katz reveals design to be the missing link in Silicon Valley´s ecosystem of innovation. 1. Language: English. Narrator: Sean Ptratt. Audio sample: http://samples.audible.de/bk/gdan/001761/bk_gdan_001761_sample.mp3. Digital audiobook in aax.
Penguin presents the audiobook edition of The Square and the Tower by Niall Ferguson. What if everything we thought we knew about history was wrong? From the global best-selling author of Empire, The Ascent of Money and Civilization, this is a whole new way of looking at the world. Most history is hierarchical: it´s about popes, presidents, and prime ministers. But what if that´s simply because they create the historical archives? What if we are missing equally powerful but less visible networks - leaving them to the conspiracy theorists, with their dreams of all-powerful Illuminati? The 21st century has been hailed as the Networked Age. But in The Square and the Tower, Niall Ferguson argues that social networks are nothing new. From the printers and preachers who made the Reformation to the freemasons who led the American Revolution, it was the networkers who disrupted the old order of popes and kings. Far from being novel, our era is the Second Networked Age, with the computer in the role of the printing press. Those looking forward to a utopia of interconnected ´netizens´ may therefore be disappointed. For networks are prone to clustering, contagions and even outages. And the conflicts of the past already have unnerving parallels today, in the time of Facebook, Islamic State and Trumpworld. 1. Language: English. Narrator: John Sackville. Audio sample: http://samples.audible.de/bk/pauk/000999/bk_pauk_000999_sample.mp3. Digital audiobook in aax.
Franklin Foer reveals the existential threat posed by big tech and in his brilliant polemic gives us the toolkit to fight their pervasive influence. Over the past few decades, there has been a revolution in terms of who controls knowledge and information. This rapid change has imperiled the way we think. Without pausing to consider the cost, the world has rushed to embrace the products and services of four titanic corporations. We shop with Amazon; socialize on Facebook; turn to Apple for entertainment; and rely on Google for information. These firms sell their efficiency and purport to make the world a better place, but what they have done instead is to enable an intoxicating level of daily convenience. As these companies have expanded, marketing themselves as champions of individuality and pluralism, their algorithms have pressed us into conformity and laid waste to privacy. They have produced an unstable and narrow culture of misinformation and put us on a path to a world without private contemplation, autonomous thought, or solitary introspection - a world without mind. In order to restore our inner lives, we must avoid being coopted by these gigantic companies and understand the ideas that underpin their success. Elegantly tracing the intellectual history of computer science - from Descartes and the Enlightenment to Alan Turing to Stuart Brand and the hippie origins of today´s Silicon Valley - Foer exposes the dark underpinnings of our most idealistic dreams for technology. The corporate ambitions of Google, Facebook, Apple, and Amazon, he argues, are trampling longstanding liberal values, especially intellectual property and privacy. This is a nascent stage in the total automation and homogenization of social, political, and intellectual life. By reclaiming our private authority over how we intellectually engage with the world, we have the power to stem the tide. At stake is nothing less than who we are and what we will... 1. Language: English. Narrator: Marc Cashman. Audio sample: http://samples.audible.de/bk/peng/003280/bk_peng_003280_sample.mp3. Digital audiobook in aax.